This is the original image I have selected to position on the concert ticket I am going to create. I do not want to edit the actual image in any way, but I need to crop the bottom of the image so it is the correct size. It is important that the height of the image is correct as from my research I have noticed that concert tickets are all a similar size. To conform to the codes and conventions I need to ensure that my ticket is a similar size. After cropping the image n Photoshop I will save the image as a PSD and then place the image into the template I have created in Adobe Illustrator.
After placing the image into the template I have created in Illustrator (using my detailed designs to help me) I inserted a black box and marked the places which I am going to insert the main bulk of information about the concert Itself. From my research I have clearly been able to see the information that needs to be included and in what way it needs to be presented. By looking at this in detail I have ensured that my own designs will match and conform to the conventions of existing concert tickets as well as ensuring my work looks both professional and accurate.
To help separate the different pieces of information and to make the concert ticked both attractive and interesting. From looking at exiting concert tickets I have been able to see that this can be achieved in a verity of ways. I have decided that I will separate the information will a white line (which I have inserted above) broken with a red rose. This red rose matches the house style set my my group, and links to the theme of the music video we are creating and the theme of the concert.
After finding the rose using the google search engine I opened the rise into Photoshop to save the file as a PSD. I then placed the file into illustrator and positioned the roses within the template. This is shown in the print screen below.
The next step in the creation of the concert ticket was to insert the information the purchaser would expect to and need to see and know. The first thing that I did was insert Vanessa Carlton name, in the font we have agreed as a group, should always be used for her name. (as shown below). This has helped to create a brand identity for Vanessa Carlton. I then positioned the text box in the center of the space I have created on the left hand side at the head of the ticket. I have decided to place her name here as this is the first part of the ticket the viewer will look at. As well as this is the commonly used place to position the artists name. (I found this whilst researching concert tickets)
The next step was to insert all of the information commonly seen on a concert ticket. I could see from my research that the following information is featured and is a code and convention. When looking at existing concert tickets I could clearly see that the information on the concert ticket is presented in the same type of font which has a type writer effect. I have found a similar font style which I have used to ensure I conform, not subvert to the codes and conventions.. The name of the font style is shown below.
I have also altered the size, letter spacing and thickness of the font. I have ensured that the most important information stands out from the page and is eye catching. Using these different effects on the font is commonly used on existing products to ensure that viewer takes in the most important pieces of information. This is all shown in the print screens below.
I have ensured that all of the information I have inserted into the black box on the left hand side is centre aligned in the box. I have done this so the concert ticket looks both neat and professional. After inserting all of the necessary information I positioned a bar code which is a code and convention and it important for it to be included.
Now that I have completed the left hand side of the concert ticket I will now complete the right hand side. The right hand side will feature in information specifically for the purchaser of the ticket. I have decided to position the image in the centre of this information to break up the information and to make the concert ticket look professional. Down the left hand side I have inserted a red box with a white box inside. I have deiced to use a red box as this not only a color which contrasts the black and makes the white stand out but also sticks to the color scheme my group has created. Within the white box I am going to position the information unique to that specific purchaser. I am going to ensure that I use the same font as I have used for the other information to shown consistency and again alter the line spacing and width of the text. This is shown in the print screens below.
After inserting the text I have rotated the boxes so the information is vertical. this further draws the viewers eye and makes the ticked interesting and eye catching. This also enables the left of the ticket to be ripped off at entry and easily red. This will not spoil the ticket which some people would wish to keep as having the text vertical ensures that less of the ticket is removed by the staff at the venue.
Lastly to conform to the codes and conventions I am gong to insert the information of the venue for example the logo and name and a color hologram. From my research I have be able to see that these are necessary features that need to be included on a professional concert ticket. In have chosen to position these pieces of information over the top of the image. I have decided to do this as they stand out an are eye catching.
This is the completed concert ticket after following the steps above.
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