After opening the template which has been created for each page the first step that I took was to name the page and to ensure it is in the same position as on the other pages included within the website. The next step that I took was to mark out the space in which I will write an introduction to the range. I have decided to write an introduction as this is a range range and whilst researching other artists ranges found that further information is written on their specific ranges than occupying general merchandise for sale.
I have decided to split the page in two and position the text on the left hand side. I have decided to this as we read from left to right so the text will be the first piece of information seen and he products the last. This not only means that the viewer knows detailed information about the range but that the last piece of information they take in and will remember clearest is one of the products. On the print screen above I have market where I will position the text with a white box.
After positioning the white box for the text I inserted the images of the products included in the range. I decided to layout the products and give the same information as on the merchandise page as this then links the pages and shows consistency which makes the website look professional. I have also used the font style Arial which again is consistent and suitable as this font style is clear and easy to read. Where there are gaps to the right of the page I will position two other pieces of merchandise. At the moment I am waiting for Melissa to change the font featured on her products for this page after we changed the Vanessa Carlton font as it was unsuitable.
When inserting the text I ensured I left aligned the information and that the font was Arial to be consistent with other fonts used. I also ensured that the font size was suitable for the target audience and make the information clear and easy to read.
As on the Merchandise page I have linked the images to Amazon which the one of the retailers which sell the Vanessa Carlton range. I have linked the images to exiting websites as when researching I found this a commonly used idea on music artists websites.
This is how the Vanessa Carlton Range page of the website looks after taking all the steps I have shown above. I will now wait for the last two products of Melissa's to have the font featured on them changed so they are coherent with the other products.
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