Feedback

Audience feedback is extremely significant and an important part of any project. After completing the pages of the website which I have researched, designed and creating using Adobe Illustrator and Photoshop. I asked various people from our groups target audience to review my work. I explained in detail the aspects of the products the group had agreed on for example the color scheme and the font used for Vanessa Carlton and asked the reviews to be honest about my work giving both negative and positive comments as well as possible improvements.


When showing a fellow media student the whole of the website this is the feedback I received from them. 

"I really like the square/tile effect used at the bottom of the homepage. As this breaks up the page, is eye catching and the inclusion of the back and white image is unique and quirky. The overall house style of the product along with the other ancillary tasks of the group is strongly reflected through the website and you can see the care and attention that has been taken when considering the font styles for the website ensuring they are featured on the other products. The use of three key color's is also very effective, professional aids the navigation of the site. The flower border around they edge of the page creates a 'feminine feel' attracting the target audience. The interactivity featured within the website for example the slide, show, count down timer and music player all ensure that the codes and conventions are met. Overall the website is extremely professional and is coherent to all of the other products made for the promotional package of Vanessa Carlton. Lastly having a basic template used on every page is extremely effective and shows consistency through the site".

Homepage

When showing the target audience the homepage of the website all of the comments where positive. The comments I received especially complimented the choice of layout and interactive features, stating that "the images featured within the slide show are professional and suitable for this product", "good overall layout and use of space with the tile effect" and "strong interactive features which fit the codes and conventions I would expect to see on any music artists website".  


When commenting on the scroll bar the reviewers thought it was a "clever and professional way of getting the message across and attraction the viewers eye".  When asking the viewers what they thought of the navigation of the website they commented that the "pictures in the boxes aid navigation encourage the viewer to look at more within the site" and that the "navigation of the website is clear and easy to use".  


A fellow media student also commented on the copyright information saying that "they are essential to a product of this type and have been positioned in the correct place". The majority of the people who I asked to review the website remarked that the content was "what I expected" and "correct for the product". Lastly the reviewer thought that the font style chosen for the navigation bar, scroll bar and titles of the links was suitable and clear to read".


Merchandise Page

The comments made about the merchandise page where positive and encouraging, as well an improvement suggested. The viewers liked the way which the interactive slide show header is featured on every page, saying that "the feature work well on every page and shows consistency in the design and layout of the website".

When talking specifically about the section of the page where the merchandise is positioned. The comments where that "the structure and layout of the page are strong" and "this page follows the same codes and convention of professional websites of music artist.  When asking what the viewers thought of the Arial text I had used to give the details of the product their response was that, the text is clear and easy to read as well as being a suitable size. One viewer even commented on the red subheading saying that "it stood out and was eye catching".

When showing the is page to my teacher he asked where the links on the merchandise page lead to. When I told him that the links, when selected took the viewer to the external website Amazon. He suggested that I position the Amazon logo on to this page. Doing this would ensure that I conform to the codes and conventions.

Tour Page

When gathering feedback from the target audience about the tour page these are the comments I received. "I like the way the colours are split up, giving the audience relief " and "having alternate colours makes it easy for the viewer to read the text". One reviewer even noticed a spelling mistake I have made which I will correct. When looking at the count down timer all of the people asked felt that this was "a good feature to have, bringing more interactivity to the website. Furthermore the scroll bar on this page was said to be "a good idea as more information can be shown to the viewer in a short space of time".

VC Range Page

The feedback I received on the merchandise page was the following. "Having the information about the product is a good feature" and "when artists bring out ranges and advertise then, the range is always accompanied by a brief into so by doing this the page looks professional". The reviews also commented on the items I had created to feature on the VC range page, saying they "compliment and fit with other products". The font style Arial which the main body of text has been written in has been approved, as the font is easy to read and ties in with the font used on the other pages.

News Page

The news page is the page which me and Melissa designed and created together. When receiving feedback on this page the target audience said that, The scroll bar "shows a good use of space, so that more than one or two articles can be featured". When looking at artists websites it is common for there to be many news posts and updates so using the scroll bar ensures as many as possible can me mentioned in a limited amount of space.